Home/Our Core

Our Core

  • All
  • SOCIAL MEDIA MARKETING
  • BRANDING
  • SEARCH ENGINE MARKETING
  • STRATEGY AND PLANNING
  • WEB DESIGN AND DEVELOPMENT
  • MOBILE APP DEVELOPMENT

EVENTS

Are you looking for a full service event organizer who amuses you over and over again? A team of dedicated “event architects” guides the clients of Fruitbowl Digital through every step of the process.

CONTENT STRATEGY AND COPY WRITING

Designing proper strategic content and developing a wise copy for various digital platforms.

BRAND IDENTITY AND MESSAGING

Defining the identity one wants to be perceived by consumers and conveying message for the same.

CREATIVE ADVERTISING DESIGN

Conceptualizing an appropriate and attractive design representing brand from the advertising’s point of view.

PRINT PACKAGING AND POS

These three elements are important for a sales oriented advertising campaign.

VIDEO PRODUCTION

The process of graphing the moving images on the basis of a concept proposed for the particular brand. It includes stop motion, clay, live motion, animation etc.

2D / 3D ILLUSTRATION AND ANIMATION

2D computer graphics is the computer-based generation of digital images mostly from two-dimensional models and by techniques specific to them. The word may stand for the branch of computer science that comprises such techniques, or for the models themselves. 3D Animation explains more in less time.Video presentations and illustrations are simply unable to deliver the dynamic function and freedom of 3D animation.

VIDEO

We convert imagination into reality! Increased bandwidth and growing appetite for video content is driving an explosion of original content and paid advertising across Youtube, Vimeo, Google Video Ads and other sites.

BRAND ACTIVATION

We bring brands to life. It’s a way of communicating with the crowd, of intensifying their relationship with a product or brand. Brand Activation can be used in many different ways, from Point Of Sales-techniques to in the field activation.

OBJECTIVE & STRATEGY

We help you define your search engine optimization objectives and develop a realistic strategy with you that will help you achieve the desired results at an affordable rate.

KEYWORD RESEARCH

We will perform keyword research to ensure that we are targeting the right terms for you. Not just keywords that will deliver high volume, but the right search phrases that will convert into business

TECHNICAL AUDIT

This involves analyzing your website from a technical perspective to ensure the search engines are able to effectively find, crawl and index your web pages to ensure maximum visibility. We use a combination of advanced crawling software and manual audits to check every page of your site.

ONSITE SEO

We will analyze your website’s structure, internal architecture and other important elements of content that are weighted within the search engines algorithms to provide full recommendations for improved relevancy and alignment in targeting your keywords.

MONITORING & REPORTING

Providing monthly reporting on rankings and the changes in position within the search engines by themselves does not mean much, so we also provide full analytical reporting on visitors, conversions, revenue (or value) where possible, so the performance of the campaign can be attributed back to the SEO investment.

LINK BUILDING

Link Building’ is really outdated terminology for marketing online. It’s often the area that is forgotten or not given the level of expertise and time it deserves. Today ‘link building’ encompasses content, PR and outreach.

LOCAL SEO

With over 7% of results now including a map listing on Google, we make sure our approach covers all angles to ensure excellent results.

COMPETITOR ANALYSIS

This is a general assessment of the strengths and weaknesses of current and potential competitors.

BRAND POSITIONING STRATEGY

It requires that you strategically place your brand in front of the right audience to get the maximum exposure to your brand.

COMMUNICATION STRATEGY

We follow a communications language that reflects your brand positively and in engaging manner to build your fan following online.

CONSUMER EXPERIENCE STRATEGY

We help companies refine sales and channel management approaches to better serve targeted customer segments, maximize sales, and minimize costs.

BRAND EXPERIENCE DESIGN

Experience design is the practice of designing products, processes, services, events, and environments with a focus placed on the quality of the user experience and culturally relevant solutions.

COMPETITIVE / COMPARATIVE ANALYSIS

In the present competitive market, competitive/comparative analysis is what can keep your brand moving. To outsmart your competitors you must know what they are up to!

PRODUCT DESIGN AND DEVELOPMENT

Product design and development is making your sure that your product is appealing to your target audience from outside as well from the inside.

PRODUCT LAUNCH STRATEGY

Introducing a new product and getting consumers interested in it is a challenge and with right strategy and campaign you can not only become the talk of the town but can also encourage maximum people to try your product.

BRAND ACTIVATION STRATEGY

Brand activation focuses on building a longer term emotional connection between the brand and the customer.

CORPORATE SOCIAL RESPONSIBILITY

CSR programs are all about fulfilling your social responsibilities with corporate responsibilities and we can help you with right campaign, themes and how to showcase or a corporate profile around it.

CMS

Every website needs a structured content management system. It helps to create and manage website content with relative ease.

RESPONSIVE WEBSITES

Day after day the number of devices, platforms, & browsers that need to work with your website grows. A Responsive Website represents the best method to build website for the years to come.

WEBSITE RE-DEVELOPMENT

If your website needs help, you probably know it. We help in making your website more appealing and user friendly.

WEBSITE PERFORMANCE OPTIMIZATION

Keeping an eye on how your website is performing and what are areas of improvement.

USER EXPERIENCE DEVELOPMENT

Creating a user friendly website that is both easy to use and easy to crawl too.

WEBSITE DESIGNING AND IMPLEMENTATION

We believe in designing a user friendly website to beat the industry standard.

CORPORATE WEBSITES

Professional website development that directly reflects on your business.

ECOMMERCE SITES

Development and integrating ecommerce portals to showcase and sell your products directly online inclusive of payment gateways and more.

PRODUCT LAUNCH AND CAMPAIGN MICROSITES

Launching new products online is a process when rightly done can have direct and significant impact on the sales.

BRAND INTERFACE CREATION

To create an interface for the brands to communicate with people on websites.

IOS

We create apps for all the IOS devices ranging from Iphone to Ipad. We ensure that the app uses the full potential of IOS and gives us maximum results.

MOBILE ADVERTISING

Mobile advertising is a form of marketing through smartphones & other mobile devices. Although it is related to online or internet advertising, the reach achieved by this form of advertising is far greater.

WEB APPLICATIONS

Web based applications offer a great range of business advantages & far more compatible across platforms than traditional installed software.

LOCATION BASED MARKETING

If you have a certain specific area you need to target, location based marketing is apt for such a target audience.

MOBILE MARKETING PROGRAMS

The need of the hour today is to connect with customers on their terms & conditions, no matter what device they are using. Your brand needs to be available to them. We combine creativity and technology to tell your story through the mobile devices.